Tourism Marketing Mix – SOTC – 7P`s

    Project/Slides/Presentation Transcript Subject: Marketing of Services/Service Marketing Topic: TOURISM Marketing Mix – 7P`s of SOTC Indian tourism industry is one of the most important export industries of the country.  The performance of the tourism industry has been very encouraging which has registered an 11% increase in foreign tourist arrivals. India tourism office at Tokyo won two international awards in Tour […]

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Effectiveness of Recruitment and Selection system

Project/Slides/Presentation Transcript A study on Effectiveness of Recruitment and Selection system   1.2 OBJECTIVES OF THE STUDY PRIMARY OBJECTIVES A study on Effectiveness of Recruitment and Selection system with special reference to Adecco India Private limited. SECONDARY OBJECTIVES To understand the current Recruitment Policies being followed at Adecco India Private limited. To study the different methods of recruitment carried out […]

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Social Media & Web 2.0 in Business Environment

  Project/Slides/Presentation Transcript Subject: Business Environment Topic: Social Media & Web 2.0 in Business Environment SLIDE 1 – Social Media & Web 2.0 in Business Environment SLIDE 2 – Web 2.0 Web 2.0 describes World Wide Web sites that emphasize on user-generated content, usability, and inter-operability. SLIDE 3 – Web 2.0 can be described in three parts Rich Internet application (RIA) — It defines the experience brought from […]

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Situational Analysis of Apparel Industry in India

Project/Slides/Presentation Transcript Situational analysis of apparel industry LEARNING TEAM C-06 APPAREL INDUSTRY OVERVIEW ◦ India is ranked as fourth most promising market for apparel retailers. ◦ It contributes about 14% to industrial production, 4% to the GDP , 13% to the country’s total export earning, employ about 45million people. ◦ The apparel industry in India is estimated to reach US […]

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Apparel Industry – Pantaloons- Analysis, Marketing & Product Development

Situational Analysis and New product development in Apparel Industry w.r.t. Pantaloons Project/Slides/Presentation Transcript TABLE OF CONTENTS EXECUTIVE SUMMARY 1 SITUATIONAL ANALYSIS 2 INDUSTRY ANALYSIS 2 OBJECTIVE OF FIELD VISIT 2 LOCATIONS COVERED FOR MARKET SURVEY 2 PESTEL ANALYSIS OF APPAREL RETAIL INDUSTRY 3 LEGAL AND POLITICAL FACTORS 3 ECONOMIC FACTORS 4 SOCIAL FACTORS 4 TECHNOLOGICAL FACTORS 4 DRIVING FORCES OF […]

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Segmentation,Targeting and Positioning of Amul

  Project/Slides/Presentation Transcript TOPIC: Marketing Project on Segmentation,Targeting and Positioning of Amul INTRODUCTION Formed in 1946, a dairy co-operative movement in India A brand name managed by Gujarat Co-operative Milk Marketing Federation Ltd. (GCMMF) Jointly owned by 3.6 million milk producers in Gujarat Spurred the White Revolution in India Now a billion dollar brand Overseas markets such as Mauritius, UAE, […]

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Monetary policy of India

  Project/Slides/Presentation Transcript Subject: Business Environment, Macro-Economics Topic: Monetary Policy of India Slide 1 – Monetary policy of India presentation Slide 2 – Introduction It refers to a set of policies by the monetary authority (Central Bank) which regulate the money supply and credit flows in the economy to achieve certain macroeconomic goals . In India, RBI plays the role […]

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Lucknow Metro Rail Corporation

  Project/Slides/Presentation Transcript Subject: Project Management Topic: Lucknow Metro Rail Corporation   Name: Lucknow Metro Rail Corporation Location – Lucknow, Uttar Pradesh, India Transit type – Rapid transit Number of Lines – 3 (Phase I) Number of stations – 36 (Phase I) Chief Executive – Madhukar Jetley Headquarters – Janpath, Hazratganj, Lucknow Website – www.lmrcl.com Operations will start – 2017 (est) Operator(s) […]

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RISK AND RETURN ANALYSIS OF BEER AND ALCOHOL INDUSTRY

Project/Slides/Presentation Transcript Subject: Financial management Topic: RISK AND RETURN ANALYSIS OF BEER AND ALCOHOL INDUSTRY Slide 1 – RISK AND RETURN ANALYSIS OF BEER AND ALCOHOL INDUSTRY   Slide 2 – OBJECTIVE & METHODOLOGY OF THE PROJECT Objective of this project is to analyze the risk and returns of our Indian beer and alcohol industry. We did our research on five major players of […]

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